GHStrategic
Innovation Facilitation
Don’t confuse purpose with product
We help companies find product/market fit via our models which emphasize purpose over product.
GHS: Distinguishing Purpose from Product
GHSTRATEGIC APPROACH
Our models work across disciplines and industries, and – via this emphatic defining and expressing of the client’s WHY – natural, authentic, durable, and resonant byproducts – as opposed to easily commoditize “products” – emerge which clearly align and enforce the uniqueness of the Firm or Individual. In this way, brand equity and Net Promoter Score rise while the cost of marketing and risk of commoditization fall. In short, we help our clients to not confuse Product with Purpose.
From startups to the Fortune 100; from the Ivy League to some of the largest non-profits; from Grammy and Oscar-winning individuals to the entrepreneurs shaping the future, GHS provides line of sight and ROI-driven strategic guidance to maximize impact.
TEAM MUSINGS
Social, Fun, and Competitive